Our purpose

Turn the ordinary into extraordinary.

Our goal is to help brands connect deeply with their customers. We give them the tools and technology to create personalized shopping experiences that are simple and hassle-free.

Our dream is a world where every online interaction feels personal. We want brands to build genuine, authentic relationships with their customers, making them stand out in the digital world. By doing so, we're not only helping our clients and their customers succeed, but we're also ensuring that the right message reaches the right person at the right time, creating meaningful customer experiences. Personalization is the new delight, and we're not just any company; we're Go Personal; being delightful is what we do best.

Our story
gopersonal was born when our founders, Pablo, Santiago, and Juan, recognized a significant challenge: customers browsing without making purchases, impersonal shopping experiences, and a high risk of abandonment. With a shared passion for personalization, we emerged as a solution that leverages AI to cater to these needs. Over time, through strategic partnerships and support for innovative entrepreneurs, we have evolved into a cohesive, dynamic team, steadfast in our commitment to creating remarkable customer experiences.
Our core values
We believe in empowering and enabling our team and clients to make informed choices, fostering a sense of autonomy and responsibility.
Excellence isn't just a goal; it's woven into everything we do. Whether it's our product quality or customer service, we consistently strive to exceed expectations.
Innovation runs deep in our DNA. We embrace change, adopt new technologies, and challenge the status quo to lead the market.
Our actions are guided by unwavering integrity and transparency. We build trust, both internally and externally, through a commitment to honesty and ethics.
Our dedication is steadfast, directed towards the success of our clients and the growth of our team. We work tirelessly to meet our goals and deliver on our promises.
We care deeply about the communities we operate in and strive to be responsible corporate citizens, contributing to a better world.
Meet our leaders
Juan Photo
Juan Vaz
Juan Vaz, our CEO, brings a decade of AI expertise, specializing in AI-driven personalization for retail. He's a passionate leader and industry speaker delivering innovative AI solutions that boost business performance and customer satisfaction.
Santiago Photo
Santiago Cotto
As our CTO, Santiago Cotto has 15+ years of AI and SaaS experience, ensuring unmatched personalization across digital and physical platforms. He's a tech innovator focusing on exceeding business goals and enhancing user experiences.
Pablo Photo
Pablo Melo
Pablo Melo, our CPO, leads the charge in leveraging AI for unparalleled personalization across digital and physical platforms. With over 15 years of experience in product management, his commitment to innovation elevates user experiences and exceeds business objectives.
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